August 12th, 2014

piranha - study hard.

Lesson of the Day: Watch Your Placement

When arranging a book display at the front of the store, you want it to be eye-catching for all the right reasons.  Are the book titles exciting?  Do the cover colors look good next to each other?  Personally, my favorite way to arrange books is by theme.  Create one display featuring revamped fairy tales one week and fill it with biographies of popular musicians the next.  But the important thing is to keep this table fresh and exciting.

Oh, and to make sure that your table will not inadvertently offend your customers, like this book arrangement would have done if a customer saw it:



Thankfully, we caught this little politically incorrect pairing before anyone saw it.