A man has come in with a friend and the two of them are browsing.
Man: You've got nothing but book club books here!
Me: Book club books?
Having never been a member of a book club, I wasn't sure what he meant. I presume he meant popular fiction, but one can never be sure. After all, shops like Books Inc. have book clubs for a wide variety of genres. But, a salesgirl has got to try.
Me: So what kind of books do you like to read?
Man: Oh, you know...fantasy, especially urban fantasy. I'm looking to start a new series.
OK, so genre fiction, one that I actually read. We begin to chat. Neil Gaiman is good, but he's read them all. He's not a fan of Game of Thrones; we agree that the first book is dreadfully dull. He doesn't seen anything that interests him in our pathetically small science fiction/fantasy section, so I'm trying to think of something else we might have that will appeal.
Me: Well, have you read The Magicians trilogy by Lev Grossman?
Man: I haven't heard of that one.
I proceed to describe the book and it intrigues him enough that he decides to buy it, so hooray! Mission accomplished. Urban fantasy, start of a new series.
I decide not to mention that I first found out about the book when a friend picked it up for her book club.